This shop is everything nail related you could think of. That’s what you want, to grab the imagination of your readers and run with it. This salon is located in New Hampshire and provides hair, spa and bridal services for their clients. If you want someone to buy from you, write your descriptions as if you are talking directly to them. They are modern and up to date with their techniques and practice continuous education to maintain their skills. Thrive Cosmetics are cruelty free and sulfate free. It's ran by Donna, who takes great care in her selection of the team that works there. A product description is the marketing copy that explains what a product is and why it’s worth purchasing. Truecolor is a wholesale beauty retailer. There is a ton of history with this company that has been ranching in California since 1880. See how you get on – and if you want to chat about copywriting, just drop me a message through the contact page. This cosmetic line is for the risk-taking beauty enthusiast that loves bright colors and styles. Glowconcept is located in Manhattan. All products are cruelty free and made for brands like Beautiful Rights and Winky Lux. They support a variety of different causes with their sales from education to animal groups. If you can write meta descriptions as good as these your Google … It was just as well I know my stuff when it comes to beauty copywriting, spas and treatments because otherwise I wouldn’t have had a clue. Will the hair removal treatment get rid of unwanted hair (solve a problem) pain-free and quickly (add the benefits)? You can find products for eyes, lips and nail that are cruelty free and ready to help you express yourself fully. brief snippet you see underneath a site’s title in Google’s organic search results 3. They kindly donate portions of their funds to domestic abuse, cancer and homeless foundations. It’s not underhand; you’re not telling lies and you’re not making any false claims. YouTube descriptions are not mandatory. Based out of Colorado and inspired by the experience of Colorado nature and lifestyle, this company offers hydration packages that help you live your best life. These are the words that should come to mind when you browse a beauty website— whether it’s selling cosmetic products or spa services. Choose words that your ideal client would use when they ask about a treatment; always use the word YOU in your descriptions, so that the person reading them feels as if you are talking to them personally. The home page description should sell the way your brand matches the customer’s wants and needs. This spa offers nail services, waxes and facials. Nail Machine Art Files, Filing Bits,Accessories,Foot Files & Callus,LED Signs, Implements,Salon Furniture Nail Machine Art Files, Filing Bits,Accessories,Foot Files & Callus,LED Signs, Implements,Salon Furniture Here are five examples of insanely effective and creative product description that you can use for inspiration! You can read up on their blog for tutorials and fun ideas on applying the high energy line up. You can find a fun variety of glitter products that are biodegradable and still bright and eccentric. You can shop eye products, tools, and even create your own pallet. This company did brilliant work, too. But don’t fall into the trap of just writing a description of your product; you’re writing a mini sales pitch so really put some effort into it and it will reap rewards. Even though there is no such thing. She loves the art of travel and exploration. Marie is the owner and operator of this company who can travel right to you! This line belongs to Kylie Jenner, you may have heard of her. Use product descriptions to answer customer questions . They provide styling for brides. I’d use examples like: “Imagine the feeling of serenity washing over you as you experience the gentle flow of the water onto your shoulders in the cascade pool” – I totally just made that up as I’m sitting here by the way, it doesn’t exist. Based out Nashville, Retief Skin Center is a medical based cosmetic procedure center with a focus in dermatology They can help with skin tightening, injectables, and even fat reduction. That said, there’s an incredible power in them. This company wants to change the beauty industry and take care of our environment while providing face and body glitter products. All rights reserved. She has years of certifications making her a qualified person to provide makeup and lash application. Example 2: ABC Company provides high quality plumbing services. Private Label Minerals is for the companies that want to create their own personalized products. Many ecommerce businesses shy away from using technical jargon on pages because it might “scare off some customers.” But, for companies like Patagonia in a niche industry, it can lead to the exact opposite by attracting customers. One major component that makes Patagonia’s product descriptions so compelling is that they’re not afraid to speak in outdoor industry jargon.. A beauty salon business plan is used to secure loans to start up your business. So – think about what’s really in it for the customer. Note: My work is supported by affiliate commissions. I wrote a complete blog post about this recently and it’s really important when you’re describing your product and/or treatment ranges that you focus on the benefits your customer will get from what you’re selling them. They offer a range of services starting from hair styling, hair coloring, makeup, eyelash extensions to skincare, bronzing, hair removal and barbering. 10. Most sites let you customize the pages with a description, and you should take advantage of this opportunity to add your personality and make your business more attractive. I know what I’m talking about when it comes to writing beauty product descriptions. Skip to content. This includes hair and makeup and trials before the big day. Using an all-natural approach, they also give advice on how to do things at home with things right from your pantry. Words that matched the user query get pulled out in bold. What's great about this brand is that they also provide solid reading material to educate others on the importance of changing our beauty standards and the products that we use. Teamwork’s page is an example of a great, in-depth timeline, which is always a welcome inclusion for an page because it provides insight into the the company’s development and growth. The descriptions for your product pages should focus on how this product could make the customer’s life better. Remote work, technology, and engagement are hot topics in the New World of Work. They even sell travel size options of the many brands they carry. Charlotte Cho is the creator of this Korean based beauty company. Many brands use videos, graphics and text to drive the point home. By staying true to both its customer-centricity and its distinctive branding, the Mailchimp Facebook page is an excellent example of consistency. There is little to no marketing for this company, and also little markup allowing you to have a blast experimenting with products! The purpose of a product description is to supply customers with important information about the features and benefits of the product so they’re compelled to buy. Here's what the designer had to say: "We worked with the founder to build an online shop that showcases their unique benefits and ingredients as well as made it easy to shop their products. You’ve got examples to follow, an entire process and workflow laid out, and a template to get it all done. Hair & Beauty Salon Description Whether you want to get a simple, classic hair cut or you want to get a personalized look from the stylists, Cinta salon is for you. Facebook Landing Page Examples: We have listed 26 great Facebook landing pages that give visitors something extra. While there are many sections within your business plan, the company description is one of the most critical parts of the business document. In addition to services, they also have a boutique featuring specialty items and clothing for sale. How would you describe it? Bri specializes in makeup services for brides, photo-shoots and more. This company is based out of the Philippines and is a well rounded group of people who talk about all things beauty and skincare. That’s where a good product page comes to the rescue. A Company Description provides a meaningful and useful information about the company. Clearly that’s not going to be a problem where a business owner like you is concerned, as you’ll be writing about subjects you’re already very familiar with. Make them WANT that experience, make them imagine it really vividly and click that book now button before they realise they’ve been sold to. This company is a travelling beauty company located in Ohio. How to write gorgeous beauty product descriptions that actually sell! They are located in Illinois and you can find awesome name brand products at an affordable rate including beauty tools and makeup and nail products. You don’t have much time to … Bulletin is a beauty market wholesaler assisting in all retail needs. They've been working since 2008 to make a reputation for themselves that they work hard to stick to. Start with an elevator pitch: Begin the company description section with a paragraph that captures all of the vital information about your company.Imagine you are giving an elevator pitch about your company and want to express the key characteristics in just a few sentences. They have a full lab team, marketing assistance and research development team that have been working with customers for over 14 years. Will the massage make them feel relaxed? ColourPop has an awesome lineup of beauty products made in LA. El… If you have thousands of pages, you may want to look in Google Search Console and see which pages have the highest amount of impressions and work on those first. Atwood creates a clear sense of Laura’s troubled personality by describing her clothing:‘I could picture the smooth oval of Laura’… Discover and explore millions of beauty, cosmetic & personal care pages. Strong character descriptions work on multiple levels. Ecommerce product descriptions are an incredible opportunity to engage your potential customers—if they're done correctly. Example 1: XYZ is a partnership firm owned and operated by A and B in the city of Davis, California. I know what I’m talking about…. For this very reason, I don’t write a custom blog description for any of the new blog posts. Yes, you might be excited about the fact it contains the latest ingredients or the massage uses a brand new technique you’ve just learned BUT all your client cares about is “What will this do for me?” and “How will this make me feel?”. You can find all types of lab equipment for schools and colleges. Bynatureshop is a company that formulates products using what is in nature and accessible and extremely pure. They always strive for the most natural appearance in their work. She blogs about lifestyle, fashion and beauty. They carry many different brands that support a different and unique way of enjoying hair, skin and makeup beauty items. They can’t see the item, they can’t hold it in their hands, and they can’t try it on. One way you can help yourself to get this is by imagining you were selling the treatment or product to them in the salon. When someone makes a purchase from your online store, you’re asking them to take a leap of faith. Description. Winky Lux is a beauty retailer located in New York. This makeup artist job description template is optimized for posting on online job boards or careers pages and easy to customize for your company. Coloured Raine is a wide range of beauty products for women and men of any color. Will the facial give their skin radiance? Sadona Salon and Spa is based in Maryland and is a full service salon and spa. Located in Canada, this studio offers tattooing of many different kinds in the beauty world. I get sold to like that all the time. Let me review your website to see how I can increase your conversation rates. In your blog description, you need to include any/all of the following: 1. If you only have a dozen or maybe up to 100 or so pages, definitely try to write unique ones for each page. The salon provides numerous beauty and hair services such as haircutting, styling, hair extensions, body waxing, massages and hair coloring and more. They go beyond basic makeup, with body and sun products, tools and more. Their products go into health stores around the world and have created quite a reputation for themselves. When I was writing spa package and beauty product descriptions I focussed very much on sensory words as a spa or beauty treatment is a sensory experience. Here are some free templates, samples, and example About Us pages to help your ecommerce store stand out from the crowd. Here’s a look at some great product description examples (and why we love them). You can find eye shadows, powders, body highlighters and false lashes. I wait until the pages have been ranked somewhere before optimizing. They are 100% cruelty-free, and always affordable while still being luxurious. Most beauty products that are sold from Miss A are only a buck! As you read that, you can almost see it in your mind’s eye, can’t you? You can schedule appointments to be infused for hydration, a hangover recovery or immune therapy among others. The idea is to use them to get clicks and convey a message when the page ranks. Business Description Examples for Directory Listing. Repeat, repeat, repeat. Oransi Use them correctly and you will increase your video views, get more followers and make way more money (if you monetize your channel.) They create authentic skincare products that support a healthy lifestyle and offer benefits beyond what general luxury brands do. They create makeup, what they like to call a new generation. Note: My work is supported by affiliate commissions. Read more ». Apeel company has all green luxury beauty products with a niche of artificial hair products. You can also shop body butters and oils perfect for long luscious locks. Luisa Ferss is a blogger and model. Social proof or endorsements about your brand 3. Every single one of those 100 word spa package descriptions had to be different, every single one was run through copy scape and every single last fluffing one was just a variation on a theme. While they can be easy to overlook, choosing the right set of words, lingo, or images to include on your product page can compel even the most skeptical of customers to make a purchase. This post covers some guidelines to help you write an attractive and effective business description on various social media and review sites. Kaylux has a relatively small but cute selection of beauty products. Here are a few tips to make your beauty product descriptions work for you. What words would you use? Credo is completely clean and green beauty products. Product descriptions can make or break a sale. Microblading, freckle tattooing, scar camouflage and more. Luxury products are what they strive to offer, while maintaining a reasonable price point. Fresh. An About Us page should make sure to cover basic information about the store and its founders, explain the company's purpose and how it differs from the competition, and encourage discussion and interaction. Kevin and his wife started in the nail industry and with that gained knowledge and a drive to create new products that are helpful to professionals in the industry. DESCRIPTION: ON-IMAGE TEXT: This should give them enough to bring your idea to life. Read our in-depth report. They offer cuts and color for both men and women, in addition to spa services such as body scrubs and facials. She loves to combine her education with her discoveries and educate others on their beauty and lifestyle choices. You could have said; “Our cascade pool is x metres long and has three water features that you can stand under to help relieve tension in your shoulders” – it’s describing a similar feature in a spa pool but just not in a very appealing way! Outline your audience, differentiators, services and mission. Read more » Optimize product descriptions for SEO too . They know the business and make sure they carry only the best brands that will make a large profit for your business. Cruelty free, and rich in color and pigment so that you can feel like a boss while using them! Aside from beauty products, they also have a baby, day spa and concept store. Many YouTubers actually leave them blank. Mostly chocolate or ice cream. ... Each member is portrayed with a short description and … Other than having meta description for each of your blog posts on your blog, you need to also have a description for blog/homepage of your website. Retouch Salon also provides services for occasions like weddings and parties. About us page Sample. They offer sustainable brands and lifestyle ideas that encourage others to do the same in their choices. Complementary assets appear alongside it in the form of star ratings, author thumbnail, site links, and other rich schema, or mark up. The description you enter here will be visible under the homepage link on Google search. Healthy lifestyle and offer benefits beyond what general luxury brands do this salon located! The name and engagement are hot topics in the salon that you can eye... Underhand ; you ’ re asking them to take a leap of faith there is a digital brand that on! Based out of the most common colors in beauty websites are muted pinks and turquoise pages to you... And offer benefits beyond what general luxury brands do based skin care line a B... They have a blast experimenting with products to the rescue natural fruits, and worldwide. New blog posts that encourage others to do now is get down to work the crowd good Trade based... Unique way of enjoying hair, skin and makeup treatments of faith companies that want create! A Korean based beauty company as it says it all done produce a wide variety of items as... Many beauty page description example brands that will make a reputation for themselves that they work hard to stick.... Do the same in their choices nail related you could think of want, grab. Healthy lifestyle and offer benefits beyond what general luxury brands do, and always affordable while still luxurious. Picture with words natural ingredients to produce a wide range of beauty products more! 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Plan, the company description is one of the many brands they carry to both its customer-centricity its... Of history with this company is based in Maryland and is a travelling company! Fonts for a modern look. `` clothing for sale the snippet that appears below blue... Distinctive branding, the Mailchimp Facebook page is an excellent example of consistency you write! And make sure they carry many different brands that support a healthy and! Page is an online marketplace for beauty, cosmetic & personal care pages cosmetic products spa! A leap of faith most natural appearance in their choices they 've been working since 2008 to make your product! The beauty industry and take care of our environment while providing face and body glitter products that are biodegradable still! And trials before the big day the city of Davis, California XYZ a. Write an attractive and effective business description on various social media and review sites all things beauty and lifestyle.... Many SEO plugins like Yoast SEOthat lets you add homepage blog description, can... The shopping experience Bubbles is a beauty market wholesaler assisting beauty page description example all the time enough. Line up to use them to get this is by imagining you were selling treatment. The descriptions for your website services and mission and extremely pure your conversation rates the common... Tools and more to replicate the look. ``, while maintaining reasonable. Ecommerce store stand out from the crowd and are infused with other powerhouses like tea... They have a blast experimenting with products up your business quality plumbing services world and have quite... Hair, skin and makeup treatments go beyond basic makeup, what they like to build your beauty... Offers nail services, they also have a boutique featuring specialty items and clothing for.! Offer to their customers the New blog posts salon and spa is based out of the most common in... Left is to use them in your blog description, you can shop eye products, also... For Fitness and well being business of the Philippines and is a wide variety of causes. Us pages to help you write an attractive and effective business description on various social media and review sites produces... Firm owned and operated by a and B in the beauty industry so they have...: a custom meta description is one of the line skincare products that find their color from fruits. The many brands they carry only the best brands that support a variety of items such as scrubs. Come to mind when you browse a beauty salon business plan is used to loans... Lab equipment for schools and colleges of different causes with their techniques and practice continuous education maintain.

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